BridgePort Brewing’s new seasonal, Beertown Brown, tips its hat toward the city of Portland, Oregon, where it is brewed. But also England, as it is brewed in the style of a Northern English Brown Ale, showcasing flavors of carmael, toffee and rich chocolate in a modest 5.2% abv beer. “Brown Ale is a small [...]
Investors Business Daily has more on Bud.TV:
Anheuser-Busch will spend $40 million on Internet marketing in 2007, analysts say. That’s about 10% of its overall media budget. A big chunk of that will go toward Bud.TV.com, analysts speculate. Anheuser-Busch wouldn’t say what it’s spending on Bud.TV.
And the content?
Bud.TV.com will feature mainly two- to five-minute “Webisodes.” Anheuser-Busch [...]
When Anheuser-Busch and Czech brewer Budejovicky Budvar last week announced a deal where A-B would distribute Budvar, called Czechvar in the U.S., they also noted this would not prejudice their ongoing legal battles over the use of the brand names Budweiser, Bud, etc. around the world.
So here’s the news:
American brewer Anheuser-Busch cannot sell beer [...]
Coors, which distributes Dutch-brewed Grolsch, in the UK is rolling out Grolsch Weizen in London and plans to take it national later this year.
The Morning Advertiser reports:
Unlike InBev’s Hoegaarden, which hails from Belgium and leads the white beer market, Grolsch Weizen is a German-style wheat beer, which the brewer hopes will give it a point [...]
BusinessWeek has Interbrand’s list of the 100 most valuable brands in the world. Coca-Cola and Microsoft are one-two on the list, although both slipped in value in 2006.
Budweiser fell form No. 26 to No. 27 on the list – still pretty heady company. The comment: “A price war and changing tastes left the No.1 beer [...]
England Campaign for Real Ale (CAMRA) – a consumer advocacy group – has mounted a campaign against cheap beer prices, pointing out some supermarkets are selling beer for little more than water.
CAMRA, members of parliament, trade press and pub industry chiefs are calling for urgent action to prevent promotions that serve to exacerbate the problem [...]
Beer prices may soon rise for consumers because of the increasing costs of barley and other raw materials.
The Associated Press story focuses on larger breweries, since they sell most of the beer.
“Raw material costs have gone up so much in such a short period of time, it’s unavoidable that you will see some price increases [...]