Craft Beer Obstacle Course Debuts at MT Brew Fest

Craft Beer Week, Beer Obstacle Course, & MT Brew Fest all During BeerNow19 – Great Falls Craft Beer Week featuring Mighty Mo Brewing Co., Jeremiah Johnson Brewing, and Black Eagle Brewery seems to be a natural for the first Beer Obstacle Course I’ve ever heard of.

The kick-off event to Craft Beer Week is a fun, but challenging Beer Obstacle Course. Local gyms, climbing centers, and even furniture stores provide the obstacles and we provide the “hydration stations” between the obstacles. Attendee’s get to have a taste of some local beer to help get them through the course while the “spectator section” enjoys live music, food, and a selection of local brews as well.

Check out the events at their website www.gfcraftbeerweek.com.

Via: BeerNow

AHA Big Brew May 4th

National Homebrew Day was designated by Congress May 7th in 1988. The American Homebrewers Association (AHA) created the Annual Big Brew event to celebrate National Homebrew Day around the world. Big Brew happens each year on the first Saturday in May. Anyone can host a Big Brew event, so invite your family and friends, and join in the global celebration.

Don’t miss the simultaneous toast at 1:00 p.m. ET, 12:00 p.m. CT on May 4, 2019!

Join the celebration and attend a nearby event: https://www.homebrewersassociation.org/aha-events/national-homebrew-day

Sunday’s National Beer Day!

This sunday’s National Beer Day. It’s not a national holiday, but it should be…
Why April 7? Eighty-six years ago America’s violent era of prohibition (Beginning in 1919) finally ended with the Cullen-Harrison act of 1933. Enough states approved the 21st Amendment later that year to bring an end to Prohibition.
Some beer lovers a decade ago decided the day deserved celebration – they created a National Beer Day Facebook page – and social media has helped the holiday grow.

Via: USA Today

Apply for 2 Siebel Scholarships from Falconer Foundation

In collaboration with the Siebel Institute of Technology, the Glen Hay Falconer Foundation is offering two full-tuition brewing education scholarships in 2019. Both scholarship are full tuition grants and come with generous travel/lodging stipends.

The first scholarship is to the World Brewing Academy Concise Course in Brewing Technology in Chicago in November 2019. The Concise Course in Brewing Technology is a two-week intensive program that covers every topic critical to successful brewery operations. The program is designed for brewers pursuing a wider knowledge of professional brewing standards and techniques in order to advance their brewing careers as well as individuals planning to enter the brewing industry. The Concise Course scholarship includes a $1,000 stipend to help offset travel and lodging expenses.
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Top Wine Somm sez – Food and wine pairing is bullsh*t

Speaking at the 2019 Sauvignon Blanc Celebration in Marlborough last month, Hanni spoke passionately about the need to completely rethink the concept of food and wine pairing.

“A perfect wine pairing doesn’t exist. We’re doing a lot of damage the way we’re matching wine and categorising it. We need to start a campaign to stop wine and food pairing as we’ve created a lot of bullsh*t around the idea.

“A lot of people enjoy being arrogant about wine and consider entry-level wines as being unsophisticated. We need to educate the trade to better serve the personal interests of wine lovers.

“We need to celebrate the diversity of consumers, not make them feel stupid. You can serve Sauvignon Blanc with steak – why not?”

Echoing Sarah Heller MW’s opinion, Hanni warned that those who believe food and wine pairing has potential in China will be in for an unpleasant surprise.

Via: The Drinks Business

Craft Brewery Openings Slow In The UK

The craft beer industry which has been on fire in the United Kingdom is signaling that it might be slowing somewhat…

According to HMRC, shorthand for Her Majesty’s Revenue and Customs department, the number of new craft brewery openings is slowing. In spite of recent data from national accountancy group UHY Hacker Young which showed craft beer increasing its market share in pubs and supermarkets, a total of 430 new breweries opened in the United Kingdom in 2017, down from a record 520 the previous year.

Via www.americancraftbeer.com

OREGON – Zwickelmania celebrates 11th year

Zwickelmania celebrates 11th annual event, participating breweries to sell limited-release statewide collaboration beer
Event kicks off Feb. 16 in the Portland Metro area, and continues Feb. 23 across the rest of the state.

Over a decade ago, three-dozen Oregon breweries opened their doors on a Saturday in February for the first-ever Zwickelmania, a free statewide craft beer celebration that allowed visitors to tour Oregon breweries, meet the brewers and sample beers. About 4,000 craft beer fans took part in the inaugural event, which was designed as a way to promote Oregon’s craft beers and the brewers who make them.

Via: OregonCraftBeer.org

Advice From The Trail: Creature Comforts On Building A Brewery Brand

We’re excited to continue our RadCrafter series! Each volume of Craft Marketing showcases a Featured Crafter – a craft marketing professional who is crafting content, telling stories, and curating resources about the beer industry. For this edition we reached out to Chris Herron, co-founder and CEO at Creature Comforts and picked his brain about beer, brewing, and what it takes to build a strong brand that resonates with consumers in today’s craft beer market.

Via mybeerbuzz.blogspot.com

The Unbelievable Story of Stephen Foster, Craft Beer Con Man

Since at least 2007, craft breweries in both the U.S.A. and Europe/Africa have apparently been scammed by a man named Stephen Foster, who just so happens to possess the same name as the famous songwriter, although there’s evidence he has at various points worked with the first name “Scott” and the last name “Sala.” He has been connected to a dozen or more breweries, working in various places for a few months at a time (up to several years) before disappearing when things turn sour. He seems to target brewmaster positions especially, but primarily at young breweries with less-than-robust hiring practices where he can win jobs through force of personality alone, covering up a seemingly obvious disqualifier: He’s not very good at making beer.

Via Paste

Brewers Association Launches Supporter Seal and Website

The Brewers Association (BA), the not-for-profit trade association dedicated to small and independent American brewers, and publishers of CraftBeer.com, is introducing the independent craft brewer supporter seal. The BA is rolling out the new supporter seal for retailers, homebrew shops, state brewers guilds, festivals, websites, etc. — any champions of independent craft breweries.

Via Craftbeer.comm