JACK DANIEL’S TO LIGHT HOLIDAY BARREL TREE AT THE FORUM IN SUPPORT OF MILITARY FAMILIES
Top Barrel of the Display Will Be Auctioned to Help
Send Military Home for the Holidays
Tuesday, November 30, 2021
4:30 – 5:30PM – Ceremony
3900 W Manchester Blvd.
Inglewood, CA 90305
The tree lighting ceremony is open to the public and will take place at the Southwest Triangle in the Forum’s parking lot, which faces the corner of Prairie Ave. and Pincay Dr.
B-roll will be available immediately after the lighting.
Los Angeles will get a taste of a special Jack Daniel Distillery holiday tradition when the Tennessee whiskey maker debuts a seven-tier barrel tree on Tuesday, November 30, 2021, at the Forum as part of its “Operation Ride Home” program, which has helped junior-enlisted service members and their families travel home for the holidays since 2011. Representatives from the Forum and Jack Daniel’s, including Colin Coleman, Jack Daniel’s Brand Ambassador, will be on hand to help illuminate the tree during a special lighting ceremony that is open to the community and will feature DJ Hemingway and themed cocktails for guests.
* You must be 21 years or older and legal residents of the United States who live within 100 miles of the zip code 90305 to enter this sweep. For terms and conditions and contest rules, please visit thelaforum.com/jdbarreltree
Bay Area Brewers Guild
Hard to fathom fall is here and the majority of 2021 is behind us. Hopefully a summer of hunkering down means better days ahead, and for us at the Bay Area Brewers Guild, we’d like to help bring back community by spotlighting five Bay Area regions — one for each weekend of October.
We’re kicking things off this weekend in the North Bay, where brewers often work hand-in-hand with local farms and use local ingredients, like fresh picked hops for wet-hopped beers. Along with highlighting those releases, other seasonal favorites (Oktoberfest, anyone?), plus fall brewery events, food & beer pairings, and a new brewery opening are all in the mix this weekend.
Collectively, these Brewer Weekends are meant as reminders there’s nearly always something special, fun or new at your neighborhood brewery every weekend, to enjoy safely on-site or grab and go.
They’re also intended as teasers for 2022, when we hope to finally hold these ‘beer week’ style occasions in their fuller glory, five dotted throughout the calendar, and do proper justice to each region’s unique and vibrant craft beer scene.
Until then, enjoy this impromptu 5-weekend October surprise, and help support and appreciate the neighborhood breweries who so often bring us together.
Read More Here
San Francisco issued a new public health order Thursday that makes proof of full vaccination mandatory for entering a variety of indoor businesses, becoming the first major U.S. city to institute such a rule.
COMMUNITY BEER SALE
The July beer sale is live!
Join now and receive a 15% off welcome discount!
Bi-monthly deep discounts on our family of brands and products.
Valentine’s Gift Box
Discover a perfect pairing between Bear Republic Beer & Volo Chocolate.
Share your love of beer with Bear Republic’s Valentine’s Gift Box, a perfect pairing of beer and chocolate for sharing with your love. Featuring two different kinds of beer paired with 3 different chocolates from Volo Chocolate, two small tasting glasses, and a bottle opener.
Order Online Now
ZEN AND THE ART OF BEER
BATTLE OF THE GUILDS
FROM FEB 8th TO THE 12th, WHITE LABS WILL MATCH OVERALL CONTRIBUTIONS!Make a donation and White Labs will match your gift!
**Total donations up to $700 will be matched.
Support your local brewers!
From: Shaun O’Sullivan
Hey Strong Beer good people. I hope you’re doing well and connecting safely with each other. This year we are pausing on Strong Beer Month with Magnolia Brewing for obvious reasons.
Strong Beer Month, every February, is largely a month-long retail event that relies strongly on people coming into our locations and enjoying the beers and themselves with our menu pairings, special events and frivolity. We are thinking about doing it later this year, but unsure about that at this point.
We’ll see you again and if you have a Strong Beer Month glass from previous years, head over to the 21st Amendment Brewery and Magnolia and pick-up some beer and pour it into that glass and think of us, as we’re thinking of you. Take care and be well.
Via 21st Amendment
PLINY THE YOUNGER RELEASE
Pliny the Younger 2021 Release Cancelled at Both Breweries Due to COVID-19, Bottles Available ONLINE Only
Like most major beer releases and other special events during this COVID-era, we are hitting the pause button and scaling back our annual 2021 Pliny the Younger release! Planning for the 2021 Younger release has been a huge topic of discussion for Vinnie, Natalie and key employees throughout 2020. It is very difficult to plan for much of anything these days, let alone a major beer release which draws thousands of visitors from all over the world to our 2 breweries in Sonoma County. We have had to make some hard decisions based on many factors, first and foremost being the health and safety of not only our employees and customers, but also the community in which we live. Our business operations are also dependent upon both state and local health orders which can change, and likely will continue to change, at anytime. Therefore, there will be no in person release at either brewery this year. While we are sad to miss seeing our loyal friends and fans from around the world, it has become clear that it will not be safe for us to gather again by February. Neither of our pubs have been allowed to reopen for indoor dining since we closed in March 2020 due to the unrelenting spread of the highly contagious coronavirus. In December, we had to shut down outdoor dining again due to a major virus surge which continues to ravage all of California. Although our Downtown Santa Rosa pub is still operating with takeout only, our Windsor pub will remain completely closed until further notice.
We just brewed this year’s 4 batches of Pliny the Younger, which is about 1/3 of what we produced last year. Our signature 510ml bottles will be available for sale as part of a mixed case for a limited time through our website for direct shipping to consumers within the state of California. Vinnie and Natalie plan to host a couple of virtual tastings during what would be our normal release time in February via Facebook LIVE! We are also taking this year off from wholesale draft distribution as the majority of our accounts who would carry Younger are either closed or only able to offer takeout. More importantly, we are very concerned for the health and safety of our wholesale accounts and their employees. Large crowds tend to gather wherever Younger is available, which can lead to unintended and dire consequences during a global pandemic. The last thing we want is to be responsible for creating super spreader event. We want everyone to be around enjoying Pliny the Younger in 2022! So please grab a beer and keep reading to learn all the details of our modified 2021 Younger release!
Read more at Russian River Brewing Co.
Happy New Year!
Russian River Brewing Company
Pliny the Younger 2021 Release
Like most major beer releases and other special events during this COVID-era, we are hitting the pause button and scaling back our annual 2021 Pliny the Younger release. Planning for the 2021 Younger release has been a huge topic of discussion for Vinnie, key employees, and myself throughout 2020. It is very difficult to plan for much of anything these days, let alone a major beer release which draws thousands of visitors from all over the world to our 2 breweries in Sonoma County.
Via RRBC Blog
The Good Hop saved thanks to the strength of its community and social media.
“It’s been a tsunami of emotion wrapped up in a sharknado of goodwill. Last week you saw a TGH post saying we were in real danger of closing our doors. We had one ask: share TGH’s posts on your own social media feeds and talk us up to your friends, family, and coworkers. We hit “send” then waited. Would people actually share or would they just keep scrolling?” the owner, Melissa, shared on instagram.
Suddenly, the TGH crew was seeing their posts reshared everywhere! Suddenly, a whole lot more people knew about The Good Hop and wanted to help save it. Did it work?
Visits to their website jumped 400%, which helped get the word out about The Good Hop holiday beer boxes. “We sold more boxes yesterday–the first day they went on sale–than we’ve sold in the last 3 years COMBINED.You did this. YOU. Never could we have imagined the response we would get from you guys when you knew our little corner bar was in danger.” Melissa shared.
Keep the momentum building!
Read More on thegoodhop instagram feed.
Online ordering and delivery have become a must have for many breweries trying to survive the pandemic.
The new and improved BearRepublic.com now offers online beer sales, in CA only.
Check out the new design and find your favorite beers.
Beer shipped to you(CA only)
Stay tuned for more updates on merch and beer availability.
Bear Republic Brewing Co. Quality Manager Roger Herpst Talks Sonoma Tart
BC: Who came up with this beer’s recipe?
BC: What’s your favorite aspect of this beer (flavor, aroma, etc.)?
This beer has an amazing tropical nose reminiscent of Sauvignon Blanc or Muscat wines, but the balance of the core components—fruity tropical aroma, soft wheat implication of sweetness, tart lacto zing—are what make this beer shine.
BC: Where does this beer’s name come from?
We wanted to pay homage to our home county—lots of amazing beer comes from Sonoma County and this is no exception. The label artwork features local landmarks unique to our home. The beer also pays homage to the artisan ways our county has lived over the last 100 plus years. The diverse flavor profiles are similar to the wide variety of produce, wine, spirits, dairy and fruit produced here. Sonoma county is known for its artisanal food and drink. We believe this beer fits right in. There is a flavor for everybody.
BC: Can you describe this beer in 10 words or less?
Tropical, juicy, tart, and crushable. Now in non-IPA package.
Read the Rest on The Beer Connoisseur
San Diego Brewers Make Collaboration Beer to Support SD Brewers Guild
San Diego’s craft brewing industry has been hit hard in the economic fallout of the coronavirus pandemic. Now, some of the city’s most recognizable brands have come together to help out their fellow brewers.
Stone Brewing has announced that they have partnered with AleSmith, Modern Times, Mother Earth, Pizza Port, Thorn and Port Brewing for a collaboration brew dubbed the “San Diego Brewers United Double IPA.”
The canned collaboration beer will benefit the San Diego Brewers Guild.
The CA Craft Brewers Association invites you to join us for the Craft Beer Summit Experience – an at-home tasting tour of CA Craft beer. The virtual tasting experience includes beer shipped directly to your door from 8 California breweries, a tasting kit with glassware and tasting notes, and access to video interviews with the brewers. This tasting experience is ONLY AVAILABLE TO CALIFORNIA CUSTOMERS + YOU MUST BE 21+ over.
Via California Craft Brewers Association
San Diego Welcomes First Latina-Founded Community Brewing Space, Mujeres Brew House
When you think iconic beer zones, San Diego city and county rate high with most craft beer enthusiasts. I eagerly look forward to seeking out Mujeres Brew House in the city by the bay on my next trip down.
“On July 1, 2020, the Mujeres Brew Club in San Diego will open the first Latinx women-founded and women-led community brewing space, educational facility, and taproom dedicated to empowering people of all backgrounds, specifically focusing on women of color in the craft beer industry. According to co-founders Carmen Favela and Esthela Davila, Mujeres Brew House will be managed by women and for women with the intent of breaking down barriers of entry into the beer scene.”
Mujeres Brew House is an incorporated non-profit collaboration between Border X Brewing, Mujeres Brew Club, and progressive community gallery space Bread & Salt.
If the beer matches the concept I see nothing but blue skies for this great idea.