So there’s this guy whose name is Sam Adams.
And he’s running for mayor of Portland, Oregon, and two radio show hosts registers these web domains http://www.samadamsformayor.com and http://www.mayorsamadams.com for him, and then a brewery headquartered in Boston sees the domain names and . . .
He gets this letter “Boston Beer has used the trademarks SAM ADAMS and SAMUEL ADAMS since 1984,” which asked him to surrender the Web sites.
Turns out the brewery didn’t realize this was a real person.