The National Beer Wholesalers Association (NBWA) this week honored Bob Lachky of Anheuser-Busch for his efforts to promote beer and the role distributors play in the marketplace, with its Industry Service Award presented at NBWA’s annual meeting in Orlando, Florida. The award recognizes individuals who have made a contribution that enhances the malt beverage industry.
Lachky has spearheaded the “Here’s To Beer†campaign, which is ongoing.