Tsingtao To Brew Outside China

As the Olympics begin in China, one of the most recognizable Chinese beer brands, Tsingtao, is announcing that they are planning to build a new brewery in Thailand. If that proves successful, America is likely to be the next location for a Tsingtao brewery. The reasons given for the move are to insure product freshness and to lower transportation costs. Though Tsingtao Brewery does a good job in their home market, it only has a small percentage of the international market. According to statistics provided by the company, it has an annual output of 5.05 million kl, but only 1 percent is exported, one-third of which goes to the United States.

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