The Wall Street Journal meets Beer Pong

Today’s Wall Street Journal made a story about Beer Pong one of its free reads.

The summary: “A new wave of young people are trying to make money tapping into their peers’ devotion to beer pong, a cross between ping-pong and beer chugging. The market appears to be expanding as fans continue playing post-college.”

Many have mixed feelings about Beer Pong. For instance, in 2005 Anheuser-Busch sponsored tournaments across the country in a promotion called Bud Pong. But the company abandoned the game after media reports suggested it promoted binge drinking.

But as you’ll read in this story – and it comes with a video – some people have figure out how to make money from it.

One Reply to “The Wall Street Journal meets Beer Pong”

  1. It is exciting that beer pong was in the WSJ. It was also in the NY Times over a year ago, and has been coverd by FHM. Its popularity is growing. It is competitive, fun, and most of all, social.

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