GABF brewers' diaries
Great Divide Brewing - Sept. 16
In preparation for the big festivities next week, we're mainly messing
around with the small details.
Each full-time employee at the brewery is scheduled to work a session at
GABF, and we just got that all figured out. As much as we appreciate the
volunteer servers at GABF, I think that it's important to have brewery
employees at the event to pour. We schedule 2 or 3 employees per session.
I have a lot of customers tell me throughout the year that they came by our
table at GABF and they actually talked to someone from the brewery instead
of a volunteer. It stands out in their memory because it's important for
I've reminded the draft department at our distributor to be sure that our
draft lines in the downtown area have been recently cleaned. With the large
number of beer drinkers in town for the festival it's an important detail.
Normally, draft lines are cleaned every 2 to 3 weeks (of course we prefer
every 2 weeks, but every 3 weeks becomes the reality). I've asked that the
downtown draft accounts be cleaned so there aren't any out there that are
past 10 days. Draft beer lines are an integral part of delivering a great
tasting pint to the consumer. There's no sense in putting a fine draft beer
through a mangy line.
Accounts, friends, distributor salespeople and a few others are coming out
of the woodwork and starting to call us looking for tickets. We do what we
can ... some will get tickets from us, some won't. Most people don't know
that the breweries have to pay for tickets just like the rest of the public.
We do buy extra tickets every year so that we can take care of a few special
people. Safe to say that if our banker calls for tickets ... we'll find