Realbeer.com
 
Aug 29, 2014

News

A-B ads 'super' again

MSU faculty calls dive-bombing bird spot best of Super Bowl XXXVI

Feb 4, 2002 - The advertising faculty at Michigan State University has declared Anheuser-Busch the winner the commercial battles during Super Bowl XXXVI.

ADVERTISEMENT

The brewer produced five of the top 10 commercials in the university's rankings. A Bud Light commercial featuring a dive-bombing bird that steals bottles of beer for its owner was rated best of all, edging out E-Trade's parody of a musical production created by a monkey for the top spot

"Anheuser-Busch just did a great job this year," said Steve Edwards, a Michigan State advertising professor. "They really drew your attention and caught you."

Taking the third spot was another Anheuser-Busch ad that featured a woman luring her male companion to bed with beer. The man crashes through the bedroom window after sliding on the red satin sheets she had put out.


Search The Real Beer Library For More Articles Related To: Anheuser-Busch

Search
Find whatever in the beer world you are looking for. Enter a search word or phrase, then click GO.

ADVERTISEMENT