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Apr 23, 2014

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Ruddles, Old Speckled Hen return to GBBF

CAMRA delegates vote to allow Greene King ales back in festival

June 14, 2002 - Greene King beers Ruddles and Old Speckled Hen are set to return to the Great British Beer Festival after being kept out in 2001.

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Festival organizer CAMRA (the Campaign for Real Ale), said the beers were not actually banned last year. It argued the beers, bought by Greene King from now-defunct Morlands, were mislabeled since production had been moved from the Morlands site. CAMRA said this affected the "natural ingredients" and "local taste" claims of the beer.

Delegates at CAMRA's annual conference this year voted to allow the brands to appear at the festival.

Since acquiring the two ales, which were in serious decline, Greene King has boosted sales of Old Speckled Hen by 31% and Ruddles by 50%.

The Great British Beer Festival is set for Aug. 6-10 in London.


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