Gay Pride Beer back on track
Vermont brewery takes over production; re-launch this month
May 5, 2000 - Gay Pride Beer, recalled last year just three weeks after being launched, is now slated for public distribution this month.
The J. Lewis Company announced that it has contracted with Tunbridge Brewing of South Royalton, Vermont to make the reformulated beer. President and CEO Jenn Lewis pulled the first batch from distribution when the original recipe "did not stand up under production."
The new Gay Pride Beer is a medium-bodied, rich, golden ale, made with four malts (pale, crystal, caramalt and flaked barley) and lightly hopped with East Kent Goldings and Willamette. "We do not see ourselves competing with Budweiser. We are the real thing, not a straight company vying for the GLBT Community's patronage," Lewis said.
Distribution begins in Massachusetts and is scheduled to expand throughout New England by September.
The beer will be brewed by Liz Trott, and her partner, Janice Moran, who co-own Tunbridge Brewing. It is the first and only woman-owned, lesbian-owned brewery in Vermont.
Ten percent of profits from the sale of Gay Pride Beer go to the J. Lewis Endowment Fund, set up by Lewis to support gay, lesbian, bisexual and transgendered (GLBT) social action and education.
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