Top-selling new beer? Bud Select

Information Resources Inc., which tracks data for consumer products makers and retailers, reports that Budweiser Select was the second best-selling new product of 2005.

Slim-Fast’s Optima diet line topped the 2005 list with $166 million in sales. Budweiser Select beer, from Anheuser-Busch Cos. Inc., had $123 million in sales.

2 Replies to “Top-selling new beer? Bud Select”

  1. I’ve been pleasantly surprised by Select. Great taste. I’ve always thought Budweiser had too heavy of a flavor and aftertaste and that Bud Light was, well Bud Light. This is also, I think, relatively low cal.

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