The Wall Street Journal meets Beer Pong

August 29th, 2007 | Posted by Real Beer

Today’s Wall Street Journal made a story about Beer Pong one of its free reads.

The summary: “A new wave of young people are trying to make money tapping into their peers’ devotion to beer pong, a cross between ping-pong and beer chugging. The market appears to be expanding as fans continue playing post-college.”

Many have mixed feelings about Beer Pong. For instance, in 2005 Anheuser-Busch sponsored tournaments across the country in a promotion called Bud Pong. But the company abandoned the game after media reports suggested it promoted binge drinking.

But as you’ll read in this story – and it comes with a video – some people have figure out how to make money from it.

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One Response to “The Wall Street Journal meets Beer Pong”

  1. Lance Says:

    It is exciting that beer pong was in the WSJ. It was also in the NY Times over a year ago, and has been coverd by FHM. Its popularity is growing. It is competitive, fun, and most of all, social.