A-B InBev can’t get EU trademark for Budweiser
Thursday, July 29th, 2010The European Court of Justice had rejected Anheuser-Busch InBev’s request to register its Budweiser beer brand as a European Union wide trademark.
The Dow-Jones news wire characterized this as the “final blow in AB InBev’s decades-long battle with Czech competitor Budejovicky Budvar to gain control of the Budweiser name in Europe.” AB InBev had sought to [...]