Comments on: Ice cold beer gets still colder

By: Rick Green

Rick Green — Sun, 17 May 2009 16:32:09 +0000

This just goes to show that if you advertise the hell out of something, the sheeple will follow. It should make you concerned about what’s possible with the concentration of money and power. Oh, right, it’s just a beer. What was I thinking?

By: jeffwhit

jeffwhit — Thu, 13 Jul 2006 01:18:12 +0000

At least you won’t have to taste it (much) anymore.

By: KPO

KPO — Wed, 12 Jul 2006 17:01:50 +0000

Coors makes me laugh… and cry.

Laugh at the absurdity of freezing beer, and cry for the *millions* of consumers who will be further handicapped from ever honestly appreciating a beer.

By: Ed

Ed — Sat, 08 Jul 2006 10:27:28 +0000

For those that already like a cold tasteless beer this may be just what the doctor ordered. BUT for those of us that like a good stout or lager served around 58-65 degrees this will be a disgrace to the beer industry. Too bad more of us here in the U.S. don’t appreciate good beer served at a temperature that allows the flavor to be savored.

By: alenna

alenna — Thu, 29 Jun 2006 20:36:55 +0000

Why drink beer that a)is too cold to taste b)is flavorless anyway and c)possibly has unpleasant flavors caused by who knows what being masked by coldness?
And people are paying for this? This is certainly the Age of Immaturity.

By: SteveH

SteveH — Mon, 26 Jun 2006 22:37:55 +0000

Yum?

Bleah.

I just read a report that the age of immaturity is rising, I think that’s being refelected in our tastebuds as well.